Message Points: A Special Cold Call and Deal For You

Valentine's day isn't the only time people want to feel special. In fact, consumers want to feel special in ways that are different from all the other customers. Can that be done in a cold sales call? Will a special offer or a discount work? We'll discuss and get some answers. Plus, new LinkedIn insights show the best ways to post content, comments, replies and more.

Fred Melanson shares new LinkedIn research
Charlotte Lloyld explains old and new ways to make cold calls
John Nash explains how to avoid a consumer break-up